As said, you only need one or the other: smart bulbs or smart switches. There are pros and cons to both.
Swapping the bulb is simpler to get started (who can’t screw a bulb into a fixture? ) and generally cheaper. The downside is that if it’s a circuit with a switch, that switch has to stay on for you to control the bulb from SmartThings. If someone flips the switch off then the bulb will lose power and no longer be visible to the hub. You’d need to turn it back on from the switch. The same goes for a lamp switch if you put the bulb in a lamp. You need to stop people from using the physical switches for things to work most smoothly.
Using a smart switch is more involved because you have to mess with electricity, and they tend to be more expensive than a bulb, but they eliminate the above problem. People can use the app, automated rules in the app, or the physical switch interchangeably without losing the ability to control it from SmartThings.
Aside from cost, the issue that many run into with smart switches is that most (all?) of the ones meant to be used with CFL or LED bulbs require a neutral wire. This is because the switch needs to maintain constant power in order to keep in touch with the hub. (Don’t ask me to explain a neutral wire, but basically it’s a third wire in the box hooked up to the switch that allows the switch to always have power, even when the circuit is switched off.)
I don’t know exactly when neutral wires became common, and it might vary by area, but many older homes, including mine built in 1961, lack a neutral connection. I guess from what I’ve read, in some cases there might be a neutral or wire that could be used as neutral in the back of switch boxes but not yet connected to the switch. If not, then new wiring would be needed, which would probably not be cheap. You can search the forum for more people’s experiences with neutral wires. Anything beyond a simple one for one swap is beyond my comfort level, electricity-wise, so I only know what I’ve read (and I didn’t understand all of it at that). I’d like to get an electrician out some day and tell me what options I might have. Some day.
As far as I know, smart switches that can work without a neutral only work with incandescent bulbs because they can run enough power through the circuit to keep the switch active without lighting up the bulb. But CFL and LED use much less power, so that’s not possible because the threshold of lighting the bulb is much lower. I think I’ve read some people say that if you have enough bulbs on a given circuit, such that the load is sufficient to trickle power, it could still work, but that’s about where my eyes start glazing over.