Interesting reading

Original Post
Mobile Technology Now Market Realist: Latest Products, Deals, Partnerships PART 4 OF 13
Making Sense of Samsung’s SmartThings Initiative
By Rachel Gunter | Dec 6, 2017 1:16 pm EST
Unified IoT platform

At its 2017 annual developer conference in San Francisco (SPY) a few months ago, Samsung (SSNLF) said that it would bundle its pre-existing IoT (Internet of Things) services into a new unified IoT platform named SmartThings Cloud. Samsung is providing the SmartThings app for controlling IoT devices connected via its SmartThings platform.

According to Samsung, this initiative is focused on democratizing IoT, and so its unified SmartThings platform will likely be more open. This means that products from Samsung rivals Apple (AAPL) and Microsoft (MSFT) will likely be able to plug into the platform.

Making Sense of Samsung’s SmartThings Initiative

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A broad range of products

But even without third-party devices connecting to the platform, on its own, Samsung has a broad range of products that are set to benefit from SmartThings Cloud. In addition to smartphones, Samsung’s portfolio of consumer products includes tablets, televisions, and appliances. Samsung has consistently topped the smartphone vendor chart on the basis of market share or number of devices shipped.

According to Gartner, Samsung was the top smartphone vendor in 3Q17, controlling 22.3% of the market, compared with 11.9% for Apple and 9.5% China-based (MCHI) Huawei.
Huge revenue opportunity

As part of its IoT push, Samsung has in recent times launched a number of smart devices and appliances, including its smart refrigerator, Family Hub. But what will come of Samsung’s IoT push?

According to Gartner, IoT is gaining traction rapidly, and the industry presents huge revenue opportunity. The IoT installed base—the total number of “things” connected to the internet—is expected to grow 31% to reach 8.4 billion devices by the end of 2017. It’s expected to reach 20.4 billion devices by 2020, and spending on IoT devices and services is expected to hit $1.7 trillion in 2017, growing to almost $3.0 trillion by 2020.
Part 5
Mobile Technology Now: Latest Products, Deals, Partnerships PART 5 OF 13
How Samsung Is Approaching the IoT Market
By Rachel Gunter | Dec 6, 2017 2:44 pm EST
Consumer IoT end-point market valued at $1.5 trillion

Selling IoT (Internet of Things) end points (or devices) appear to a natural market for Samsung (SSNLF), as it is already a leading global consumer electronics company.

In the consumer market alone, spending on consumer IoT end points is expected to hit $1.5 trillion by 2020—up sharply from $532.5 billion in 2016, according to Gartner estimates. Spending on business IoT end points is expected to exceed $1.4 trillion by 2020, compared with $847 billion in 2016.

How Samsung Is Approaching the IoT Market

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Samsung looks beyond selling IoT end points

But in its IoT push, Samsung is looking beyond selling end points into securing IoT systems. IoT security involves safeguarding connected devices and networks.

As IoT adoption grows, demand for secure IoT connectivity is also increasing, and a potentially lucrative market is growing out it. According to business intelligence firm Research and Markets, global IoT security market will reach $27 billion by 2020, implying the market will growth at an average annual rate of 35.2% in the next few years. The IoT security market was valued at a little lower than $6.0 billion in 2015.
Potential clash of titans in IoT security market

To capitalize on the rapidly burgeoning IoT security market, Samsung is bringing its Knox mobile security solution to the IoT world. The company is also entering into strategic partnerships to bolster its IoT security prospects. Just a few months ago, the company teamed up with home security vendor ADT Corp to launch a new home security system powered by SmartThings.

In the IoT security market, Samsung is likely to face off with smartphone rivals Apple (AAPL) and BlackBerry (BB). Apple also offers a mobile security solution for its iOS users, while BlackBerry, having decided to exit the device-making business, is now focused more on mobile security and services.

Meanwhile, Cisco Systems (CSCO) and IBM (IBM) are grabbling with growth slowdowns in their primary industries and are also hoping to cash in on the business of safeguarding IoT end points and networks.

I wish journalists would get this more accurate. The “security system” portion of the ADT product is really not “powered by SmartThings”. It just co-exists and (barely) interfaces with SmartThings, via a SmartThings Hub integrated into the ADT control panel.

(Interesting read @joelw135… But please attribute and link to the source; as good form :kissing_heart:.)

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Weird analysis… “IOT security,” that is, “safeguarding IoT end points and networks,” is completely different from an ADT burglar intrusion detection system. She appears to have conflated the two. :thinking:


It is at the top Mobil Technology Now. “Market Realist”

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Second that request to just link to the article at the original source, rather than pasting the entire thing here.

I put it at the top. It says original Post in Blue

It’s not merely an issue of attribution.

IMHO this forum isn’t the place to paste verbatim content that was created and originally posted somewhere else on the web.

It’s more difficult to read the article due to lack of formatting and it robs the original content creator of page views and advertising revenue.

This forum is a great place to hear about iot-related content posted elsewhere that a community member thought would be of interest to others, and to discuss opinions and reactions to that content.

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