I have just recently switched to Inovelli Red Dimmers. I went with them after investigating options for my kitchen remodel (which is ongoing; new cabinets are in and the new floor is being layed as I type this). I have about half dozen older (non-plus) GE dimmers I’m switching out for them.
Frankly, my wife was happy with whatever switch I went with, as long as it’s color looked good against the tile backsplash. That immediately removed Zooz from consideration, as only white is available (they are coming out with new color changeable paddles soon). Inovelli came out with the color of paddles I needed just in time to make my wife happy.
The Inovelli switches have several ways of wiring 3-way. I’m able to reuse my existing GE add-on switches as auxiliaryies in the 3-way configuration, but you can also use plain-old standard switches (leaving your existing 3-way wiring intact) or a 2nd Inovelli switch.