YEEES! This is the biggest problem of all things IoT!!!
‘Battle of egos’ hampers smart home interoperability
The primary issue facing the industry today is not technology, it’s the business models that companies such as Nest use in attempts to claim complete control over their users’ data, according to Meagher, who also previously lead Lowe’s smart home initiative, called Iris. “Consumers don’t want just one connected smart device and consumers are never going to buy all of their smart devices from the same supplier,” he says. “The problem is that everybody wants to own the consumer, they want to own the relationship and they want all the data.”