Seriously? (Affirm Financing flyer)


(Stephen) #1

Is this for real?


(Marc) #2

I got that too and couldn’t believe it. 10-30% APR??!!! Best Buy offers no interest financing for 6 months and they sell ST stuff.


(Don) #3

Same with Lowe’s or Amazon. Why would you pay any interest if you want to spread the cost out. I got a email from Lowe’s just the other day something about 18 month no interest if you bought over 300.00. We all know that’s easy to do with smart home items.


(Mark) #4

I had pretty much the same reaction as you all. Anyone that thinks this is a good idea is in desperate need of some basic personal financial literacy.


(Never Trust @bamarayne) #5

Smartthings Rent-To-Own


(ActionTiles.com co-founder Terry @ActionTiles; GitHub: @cosmicpuppy) #6

Obviously SmartThings’s Marketing Department “thinks it is a good idea” – and I doubt they are financially illiterate. As we know from Wells Fargo, the best possible treatment of Customers is not always compatible with sales targets.

Apparently the “partnership” (sales) team at “Affirm” did a good job at selling their loan sharking consumer facilitation services to SmartThings.

Whether or not this is particularly the best “ethical” practice is up to the reader. You always have the option of boycotting; but we’ve discussed questionable Marketing practices before…


(Geko) #7

It doesn’t make any sense to send this marketing junk to people who already own SmartThings. Looks like someone at ST is really desperate to monetize their customer base. Expect more junk “offers” from ST in the future.


#8

It probably went to people who signed up for news on the blog.


(Geko) #9

I certainly do not. I checked my subscription settings and I have both “General SmartThings Updates” and “Developer Updates” unchecked. How do we stop this marketing junk mail?


(ActionTiles.com co-founder Terry @ActionTiles; GitHub: @cosmicpuppy) #10

Sure it does!

The average SmartThings Customer only has 15 “Things”… That’s less than 20% of the investment many of us have made in our systems.

Existing Customers are SmartThings’s greatest opportunity for high-margin devices.


(Eric) #11

Is it stupid? Maybe, but don’t blame ST. This kind of thing is up to the consumer. ST is not our mommy, if someone signs up for this it’s their own fault.


(Jason "The Enabler" as deemed so by @Smart) #12

I wonder if get will finance a new set of rims for the truck? I really don’t want to rent to own again… I missed a payment on the window tint and they repo’d all my windows.


#13

I guess I’m below average. I better start buying more things so I can be average.

Now I (meaning the target consumer for the financing) can finance it and get alot more things and not pay right away. It’s the same mentality people have using credit cards. Perpetual indebtedness, not sure if its a real term but feel free to borrow it.


(Joe) #14

Why do people think this is crazy. There will be people that take this or title pawns and such would not exist. People finance rims more then the car is worth. I could go on and on. I guarantee the ones that take this are not going to get the 10% though.


(Mike Maxwell) #15

ST: Rent-a-Sensor…


(Geko) #16

The crazy part is spamming tens of thousands users without their consent and ability to opt-out form junk mail. :thumbsdown:


(Joe) #17

I agree but that’s the internet of things. I get over 1000 in my spam folder everyday not counting the business I do deal with like samsung that sends things like that. But that is why they have a delete button. Takes a few seconds.


(Bunny) #18

On the bottom, there should be an unsubscribe part. If not, the company is in serious trouble for sending spam and not having an easy way to unsubscribe.

I think they’re using Mailchimp based on the templates they modified, which, if the organization is reported as Spam too many times, they will ban the IP, not allowing that account or location to send too many, hindering their email marketing efforts. Mailchimp also gets unhappy with companies that spam on their behalf, because it also affects their company in the long run.


(Joe) #19

its already been deemed if you are in some way dealing with a company they can send or call whenever. Its when your not is when its spam.


#20

The laws in different countries are different, but it’s a little more complicated in the US.

They are supposed to distinguish between a) necessary correspondence, such as that relating to recalls or upgrades on products you already own, b) marketing from themselves, and c) marketing from third parties. And in general you’re supposed to be able to opt out of b) and c)

In my case, I’m quite sure I got the email because I’m signed up for the “news and promotions” mailing list, which would be an appropriate use.

And there is an unsubscribe link in the email:

I’m not saying they didn’t send it to other lists as well, but I didn’t get the message on the email I use only for support.