Philips Hue Lux Device need Hue Hub?

Hi, i just receive my 2 Philips Hue Lux bulb, so i try to add into my smartthing hub but it partially work… its been detected but dont seam to detect that its a Hue Lux… even that is a light bulb… it is because i need a Hue Hub? I hope not because i dont understand why to have a control hub only for lamp when SmartThing is suppose to be compatible with Zigbee and Zwave signal…

So maybe i just missing something in the device sync step…

please help