Osram Smart+ RGBW (Bluetooth) Flex strip £30

Homebase have these sets down to £30:


Although they are Bluetooth, they seem to be 5 metres of the Flex Strip (outdoor rated) and £30 for 5m of Flex Strip sounds like a good deal. I need 15m. Does anyone know how similar the strip is to the ‘indoor’ version (LED density, brightness, etc)? Presumably, the Bluetooth controller can be replaced with a Zigbee controller/ballast and then the whole lot can be controlled through Smartthings? Advice welcome on this plan please. Thanks, Rob