Do you need a osram lightify bulb to work if you have the outlet?

Can you use a normal LED bulb with the osram lightify smart outlet?

The outlet is turning the power on/off to the connected load, so yes you can use a lamp with a regular LED bulb.

As a matter of fact, you should generally try to avoid using a smart bulb with a smart switch or outlet. Smart bulbs should have the power on all the time to work as intended.